Wellnecity Webinars

Employers juggle a maze of point solutions — care navigation, COEs, pharmacy, MSK, condition programs — yet real savings and better outcomes often slip through the cracks.

The missing link isn’t another vendor. It’s a repeatable oversight framework that holds every vendor to the same data, the same workflow, and the same definition of results.

In 30 minutes, we’ll unpack a practical playbook HR leaders and consultants can use now to:

• Standardize claims and utilization data across programs

• Build comparative vendor scorecards that benchmark outcomes

• Embed vendors into unified, closed-loop workflows

• Apply independent, verified ROI methods that stand up in QBRs and with Finance

We’ll also share anonymized case examples, like:

• Steering high-cost procedures to Centers of Excellence with 80%+ referral closure

• Coordinating pharmacy management programs to curb avoidable drug spend

You’ll see the templates and metrics that make those gains stick.

Expect tactics, not pitches.
Bring questions you want to put in front of your vendors next week.

Who Should Attend:
CHRO and Total Rewards leaders, benefits teams, and employer-side consultants responsible for vendor management, plan performance, and ROI. 

Speakers: 

• David Zieg, Vice President & National Director of Clinical Services, Alliant 
• Tanya Stark, SVP, Product Management & Innovation, CirrusMD 
• Aditya Kishore, Head of Customer Success, Wellnecity 
• Paul Richmond, CCO, Wellnecity (moderator) 

David Zieg, MD
Vice President and National Director of Clinical Services, Alliant Insurance Services

David Zieg, MD, is First Vice President and National Director of Clinical Services at Alliant Insurance Services. A board-certified diplomate in Family Medicine and Lifestyle Medicine, he brings 20+ years leading employer health strategy across clinical, consulting, and enterprise settings. His work spans value-based design, high-cost claim management, direct contracting, employer health centers, behavioral health, and quality improvement (Lean Six Sigma Green Belt). Previously, Dr. Zieg served as Chief Medical Officer at Transcarent, Partner & Clinical Services Leader at Mercer, and Medical Director for Lockheed Martin. He is known for translating data into action, helping self-funded employers improve outcomes while reducing the total cost of care. 

Tanya Stark
SVP, Product Management & Innovation, CirrusMD 

Tanya Stark is a product strategy executive at CirrusMD, with over 20 years of experience dedicated to enhancing the health and productivity of individuals, communities, and employers. Specializing in the impact of human behavior on health and disease, Tanya architects high-quality healthcare solutions that consistently exceed the expectations of patients, providers, and employers. Beyond general healthcare product design, her recent work has focused on leveraging generative AI to optimize clinical delivery workflows. 

Tanya has extensive healthcare sector experience including roles in public and private healthcare delivery systems, Cigna, Anthem (Elevance Health), and in specialized healthcare companies spanning surgical Centers of Excellence, medical fitness, and digital health. When she’s not at CirrusMD, Tanya is an avid gardener and loves spending time harvesting foods from her back yard that power her plant-based lifestyle. 

Paul Richmond
Chief Commercial Officer, Wellnecity (moderator)

Paul Richmond is a seasoned strategic leader with over 20 years of experience in healthcare and employee benefits. As Chief Commercial Officer at Wellnecity, he spearheads innovative approaches to health plan management, delivering exceptional value and outcomes for clients and plan members. 

Previously, Paul served as Senior Vice President at Transcarent, where he led the development of a premier Centers of Excellence network, achieving a 99% client retention rate and driving significant market expansion. His career also includes leadership roles at Employer Direct Healthcare and top medical device companies like Stryker and DuPuy, where he excelled in operational efficiency, strategic growth, and client success. 

With expertise in building high-performing teams, fostering innovation, and navigating complex challenges, Paul is committed to transforming healthcare delivery, improving access, and driving sustainable industry change.